Ask

anything

Conduct evidence-based consumer research and get rapid insights for any question.

Skip the screener questions. Use live, longitudinal, consented data instead.

purchases

live credit/debit, 2+ years

receipts

sku-level granularity

location

real-time visits

demographics

hundreds of attributes

opinions

real-time feedback

shopping intent

online browsing data
in development

media exposures

across various channels
in development

purchases

live credit/debit, 2+ years

receipts

sku-level granularity

location

real-time visits

demographics

hundreds of attributes

opinions

real-time feedback

shopping intent

online browsing data
in development

media exposures

across various channels
in development
An engaged, 100% opted-in panel across the US

Brand favorability

Customer segmentation

Post purchase experience

Price sensitivity

Promo testing

Creative testing

Product development

Share of wallet

Conquest analysis

1:1 Shopping experience

Path to purchase

Trial & repeaters

Lapsed buyer analysis

Marketing measurement

Brand lift

...and more!

Verified behaviors. For every use case.

Rely on real-world evidence, not self-reports

Self reported responses are oftentimes inaccurate and fraud-ridden. Skip self-screeners and target consumers based on their verified behaviors.

Insights whenever you need them.

Traditional research takes months to turnaround. With Pogo’s engaged user base, get responses within hours.

360° view of your customers.

Enrich your analysis without needing to ask additional questions by leveraging Pogo’s existing consumer data.

About our respondents

500
k+
Active consumers
(and growing!)
450
m+
Shopping
Trips
$
22
bn+
Spend observed
100
s
of  demographic &
interest attributes
Modernize your research. Leverage real-world evidence.